Improving your B2B conversions is what its all about when doing online B2B marketing. You can generate thousands of visits to your websites and your landing pages but if you can’t convert them to customers it’s worth nothing.
So for the next few weeks I am doing a series on 6 easy ways to double your B2B conversions. In this series of posts you will learn how the boost the effectiveness of your landing pages and increase the quality and the number of your B2B conversions with quick and easy to implement changes that WILL double your conversions.
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Is your lead nurturing strategy optimal? An effective lead development is crucial for a successful B2B sale. ‘’Lead nurturing increases sales opportunities by over 20%.’’ ‘’Lead nurturing can help you create a relationship of trust with your buyer.’’ Since some of your leads won’t be […]
This is part 1 of the series: 6 Easy Steps to Double B2B Conversions You work hard and invest money to drive visitors your different landing pages with the hopes of converting them. Alas you aren’t getting the conversions you hoped for. Online visitors are […]
Here are my top B2B lead generation trends to watch in 2011. In 2011 B2B Marketers will: 1. Continue increasing their spending on online marketing activities (content creation, blog, SEO, email marketing and paid search) and will decrease spending on their offline initiatives (direct mail, […]