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Marketing Automation for SMBs: 7 Benefits of Automation Solutions

By:Alexandre Sagala

We published an article on demandenreport.com discussing ways SMB can use marketing automation to improve their results. Here is an excerpt

Time and cash management are two key challenges that SMBs face each and every day.  Finding ways to maximize these resources is crucial to the prosperity of every small and medium business. As a business owner or manager you probably have been asking yourself these questions:

  • Which marketing/sales initiative should I be spending my time on?
  • Salespeople are having a hard time following up on all our leads. Should I hire more sales people?
  • Where should I spend my marketing/sales money to get best results and benefits?
  • Am I spending too much or too little on my marketing and sales initiatives?
  • Could I be generating more profits?

Read the full article

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