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The Perfect Email Guide

Sending an effective email to your leads or clients starts with one thing: compelling content. Developing compelling content is simple if you have the tools to collect data on your leads’ interests and online behaviors and customize your email according to your leads’ individual profiles.

If your email marketing platform does not offer these tools, limiting itself to the measure of email-related activities (such as open and click through rates, unsubscribe requests, etc), you’re not alone.

 

In this white paper you will find:

  • Tips to improve your email campaigns.
  • How to structure your emails correctly.
  • What to look out for when creating emails for various platforms.
  • Anti-spam techniques.

Download the white paper

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